How we experience music.
The internet has changed the way we experience music.
So, everyday we hear people talking about how the music industry is slowly dying. As music is unavailable at a reasonable price and illegal downloading abundant, this backs up this idea. While this is true and there’s absolutely no denying that fact, in a way it’s also helping it and reforming into a new and more efficient structure.
MySpace was one of the first social networking sites, having a strong emphasis on music, it gives users the ability to promote their music, whilst discovering new artists and/or following their favourites.
YouTube also enables people to promote their music as well as not having to switch on the TV to watch a music video. With YouTube you can search for the exact videos you want instead of watching ones you don’t particularly want to just to get to the one you do.
Streaming services like Napster and Spotify have allowed us to listen to music anywhere and anytime by just paying a small monthly fee.
How music can be produced now.
Before the internet was a thing, wannabee musicians had to have record labels listen to their demo, but now they have far more control and power in what they do. Due to the internet they can record, produce and upload their own music to sites like YouTube and promote it how they want, without interference from management. They can create their own identity and be who they are instead of being moulded into something they don’t want to be. If they are discovered by a producer or record label they can choose whether or not they want to be signed, depending on what they think is better for them. They can choose their own fate.
The future of music is shrouded in uncertainty. As vinyls are coming back into fashion the record industry is being turned on its head. There has now been an introduction of an official vinyl chart. Vinyl sales are almost up by 70% this year alone which is an incredible feet considering that the sales were one-tenth of that just six years ago. It brings back nostalgia for people who owned vinyls once and new excitement to the new generation.
– Pete Wentz